Data layer

The Data Layer governs how data is structured, accessed, and used under consent constraints.

It is responsible for:

  • Binding data access to explicit consent policies

  • Ensuring only policy-compliant audience outputs are produced

  • Managing identity abstraction and irreversible audience identifiers

  • Supporting encrypted queries and compliant aggregation

This layer ensures that data usage remains permissioned, non-reversible, and auditable.

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